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How much do email marketing services cost?

What is the average price range for popular email marketing services such as email marketing strategy, template design, etc?

Ossiana Tepfenhart

Ossiana Tepfenhart, House Writer at Empire State Crew

Email marketing is one of those services that pays for itself several times over. In fact, it's ROI rate is 42000% ---and no, that's not a typo. Unsurprisingly, that means that email marketers tend to have a wide range of costs and that many consider their work an investment in companies. So, prepare to spend a pretty penny. Here's the scoop:

  • Email marketing advisors and consultants typically charge between $50 to $200 per hour. 
  • Email marketing campaign and software setup usually rests at a $500 flat fee. 
  • Email template updates can range between $30 to $100, depending on how involve the update is. 
  • Copywriting for email marketing can be between $12 to $30 per hour, depending on the needs of the industry. 
  • Full email marketing management can cost anywhere between $500 to $3000 per month, depending on how much material you offer them and more. It can often cost even more if you want them to do the copywriting for it. 

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