How much is a 15 second radio ad?
How much does it cost to run a 15 second radio ad?
How much does it cost to run a 15-second radio ad?
According to Yes Marketing, you can expect to pay 75% of what you pay for a 30-second radio ad. So if a station like Triple M charges $375 for a 30-second ad in Melbourne, you can expect the price for a 15-second ad for Triple M to be around $281.25.
What should the length of my ad be?
The length of your ad should be as long it needs to be to get your message across; however, 30-second advertisements may give you the best return on investment.
How much should I spend on my ads?
According to Radio Result, the typical business spends around $10,000 a week running a radio campaign in urban areas and $2,000 to $5,000 a week for campaigns regionally.
This does depend on a few factors:
How many advertising slots you purchase.
Where you're advertising.
When and what time you are advertising.
If potential discount packages are offered.