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min rate $46 - $136 max rate
Create targeted PR campaigns to build brand awareness
FROM $1,000
Host PR events to build awareness and promote your business
FROM $1,500
Devise a well-rounded PR and communications strategy to engage your audience
FROM $1,000
Create newsletters, press kits and other PR materials
FROM $479
Research your target audience and devise an effective PR strategy.
FROM $900
Create, promote and distribute your digital and printed newsletters to journalists, bloggers and influencers.
FROM $250
Write and distribute press releases to journalists, editors, bloggers, reviewers and influencers.
FROM $595
Create press kits for launches, products, services and various personalities in your business.
FROM $500
Utilise social media platforms like Facebook, Instagram, Pinterest and Snapchat for your PR campaigns.
FROM $1,000
Devise the correct messages and guidelines in line with your brand across all of your communication channels.
FROM $140
Magnify your PR strategies across online and traditional channels and usilise journalists, bloggers and influencers.
FROM $450
Identify guest blogging opportunities, write guest posts and amplify your content.
FROM $350
Plan, host and promote PR events for launches, rebranding exercises, sponsorship and campaigns.
FROM $1,500
Plan, host and promote guest speaking events involving influencers, top speakers and thought leaders.
FROM $500
Whether you’re launching a new product or service or you’re looking to increase or improve the general public’s awareness of your brand - you can find a huge amount of value in PR.
Public relations firms are experts in creating compelling stories and multimedia and getting it into the right hands to raise your profile.
Public relations is centred in building and managing relationships. The most successful firms have strong working relationships with the media, which they have built up over many years.
This gives PR firms a degree of influence in what stories the media runs and opens opportunities for editorial coverage.
PR specialists are experts in communication and rhetoric, with strong writing and speaking skills. They can create powerful communications around your brand to gain optimal brand exposure.
PR firms can help you with a wide range of strategic communication tasks. Here’s a snapshot of the PR services on offer:
The most important things to define are your goals and the budget you’re working with to narrow your options down.
Once you’ve done that, her are some questions to help you decide if a PR agency is the right one for you:
Are you ready to hire a PR agency, build your brand image and gain more exposure for your business? We can help by connecting you with agencies in Macquarie Park. Simply answer a few questions to get started.
The Australian Taxation Office (ATO) classifies public relations (PR) as a general business operating expenses, therefore you can claim PR fees as a tax deduction in the income year it occurs. You must provide financial records of any PR expenses.
Brand image is everything, and that’s why PR is important for every business. Bad press can tarnish a business’s reputation and good press can skyrocket brand awareness and sales. Although it may seem obvious that mega brands and corporations need a dedicated PR team and robust strategy, it’s less obvious when it comes to PR for SME businesses. PR for smaller businesses is on a smaller scale, but it’s just as important.
While it may seem like it’s easier and cheaper to do your own PR, here are some of the benefits of hiring a PR firm versus the DIY option: